Adobe has yet again revamped the digital design landscape with their Adobe Express Beta release. The Express suite of features makes content creation and remixing easier than ever, catering to popular platforms like LinkedIn, Instagram, and Twitter. If you're a social media marketer, content creator, or designer, this platform could revolutionize your workflow. It is an extensive app, combining many tools in the design process into a centralized location so let’s take a look at what it has to offer.
- New all-in-one editor gives users the ability to make high-impact design elements, engaging videos and images, stunning documents and PDFs, animations, and standout content ready for Instagram, TikTok and all their favorite channels and platforms. The new editor empowers users to design content with text, graphics, images, videos, animations and audio.
- New video, multiple page templates, and design elements bring even more inspiration to the largest collection of beautiful, high-quality content, now with nearly 200 million assets including video and design templates, royalty-free Adobe Stock images, video and audio assets, almost 22,000 fonts, plus more icons, backgrounds and shapes.
- PDF support in the new all-in-one editor makes it even easier to import, edit and enhance documents to create visually stunning PDFs.
- Quick actions like remove background in images, animate a character using just audio, convert to GIF, and edit PDFs, makes it even easier to create standout content quickly and simply.
- Real-time co-creation and seamless review and commenting capabilities add collaboration and speed to the creation process. Easily access, edit and work with creative assets from Photoshop and Illustrator directly within Express, or add linked files that always stay in sync across apps.
First off, integration with Adobe's Creative Cloud means you can access your library files across various applications and folders. In the near future, you will be able to access Express files in the "Your Stuff" section, offering an efficient way to create and share assets with other designers.
Adobe Express also introduces a powerful media manager for stock photos, stock videos, music, and Text to Image generation using Adobe Firefly. This tool streamlines content creation and makes it easy to record voiceovers, manage stock media, and generate captivating text effects.
For video enthusiasts, the multi-video editing feature with user-friendly multiple timelines is a game-changer. Create professional video collateral with ease and precision, all within a single platform. Currently supports 1080p video. Drag and drop video creation plus all-new video templates, Adobe Stock videos and music at your fingertips helping you to create stunning assets quickly.
The platform provides an exhaustive array of professional templates for your social media and marketing needs. From Instagram reels to YouTube thumbnails, LinkedIn cover photos, and mobile videos, Adobe Express has every digital content need covered. You can also create resumes, brochures, posters, infographics, and even memes and desktop wallpapers with ease and professionalism.
Here is a short list of the site templates you can get started with:
Facebook profile cover
LinkedIn Profile Cover
YouTube Profile Picture
The "Explore" feature is a place to find inspiration and find free and premium templates which are marked with a crown in the lower right corner. Inside Explore you will also find free and premium photos, videos, design assets and backgrounds to integrate into your design. The collection currently offers thousands of designs with much more coming soon. I imagine that similar to Mircosoft Designer, this tool will offer Ai created templates allowing for unlimited combinations, but we will have to wait to the final release to see.Personally I have enjoyed the seamless saving function in Adobe Express. Whether you accidentally close your browser or unexpectedly need to jump on another task, Adobe Express has got you covered. The platform saves your work in real-time, allowing you to pick up where you left off as soon as you open the same tab on restart.
The "Schedule" feature allows you to create, plan and publish your content to popular social media channels. This powerful feature allows you to be productive for all your projects in one location.
The interface includes a Recent bar at the bottom to quickly access your in-progress designs.
The Adobe Express isn't just about making content creation easy; it's also about expanding the possibilities of what you can create. The suite introduces powerful add-ons such as the Bueno NFT Express for transforming designs into NFTs, a connection to Microsoft OneDrive for easy asset management, and a 3D library to enhance your content.
Other notable add-ons include the Color Designer for improved color work, the Auto Icon add-on unlocking access to over 160,000 icons, and the Spacefill add-on for creating unique background patterns. The platform also offers tools for simulating color blindness in real-time and predicting where users will look when engaging with your design.
A growing list of powerful addons to supercharge your design process are available in Adobe Express:
Transform designs into NFTs : Bueno NFT Express is an Adobe addon that enables designers to effortlessly transform their artboards into NFT drops with Bueno. The addon streamlines the NFT creation process, making it accessible and convenient for artists and designers.
Connect to Microsoft OneDrive: Add assets from OneDrive straight into your Adobe Express project, then send your creative assets back to OneDrive.
3D Illustrations: Enhance your content with a powerful 3D library!
Media Grab: Use Media Grab to easily import images from your personal or company website or free images from public domain sites. No signup required.
Connect to DropBox: Add assets from your Dropbox straight into your Adobe Express project, then send your creative assets back to Dropbox.
Color Designer: This add-on improves work with colors. You can generate tints, shades, and color harmonies. There is also an option to generate a stepped gradient.
Auto Icon: Auto Icon is the ultimate add-on for Adobe Express, unlocking access to over 160,000 icons from popular fonts and emoji sets like Font Awesome 4 and 5, Material Design Icons, IonIcons, Vaadin Icons, Entypo+, and more.
Spaesscefill: Add a creative touch to your work with Spacefill, which creates seamless and unique background patterns by combining geometric shapes and tiling styles. With Spacefill, you can generate graphics in real-time, giving you access to a range of tiling patterns.
Color Blindn Simulator: The "Color Blindness Simulator" is designed to help designers and content creators create inclusive designs by simulating color blindness in real-time.
Attention insight: AI add-on instantly predicts where users will look when engaging with your design, so you can save time and avoid fixes after you publish.
unDraw: Discover and use beautiful artwork in your designs. unDraw provides open-source design assets for any project you can imagine and create. With this add-on for Adobe Express we are bringing a specialized type of artwork that enables you to design better posters and graphics, without a cost or the need for attribution.
Brand Fetch: Easily add brand logos to your designs. Search from millions of brands directly inside Adobe Express.
Free Stock Search: Search Unsplash, Pixabay, and Pexels for free stock assets.
Powerful Quick Actions allow you to very quickly perform these tasks:
Generate QR codes
Create animations from Audio
Convert to PNG
Convert to JPG
Convert to PDF
Convert to SVG
Finally, Adobe Express helps you get started no matter what your experience level is with tutorials and more in the "Learn" section.
Adobe Express release is indeed a powerful tool for any content creator or digital marketer. With its wide array of features and intuitive interface, it brings the future of digital content creation to your fingertips today.
In addition to the types of templates you can access you also have a huge range of design sizes and apply templates to any of them when you go to create a new design! Here is the entire list of templates and dimensions that Adobe Express offers, it is also a great reference for common web asset dimensions!